A rail of preloved designer jackets on pale pink hangers: a white floral lace jacket, red and white check, black and white pattern and navy, close up
Case study · Barnes, London

And After

A Square Online store for And After, a preloved designer fashion business in Barnes, London, with every product photo edited to match.
Client
And After
Sector
Preloved fashion
Role
Online store
Services
Square Online store · Product photo editing
01The business

Preloved designer womenswear, picked by a stylist.

And After sells preloved designer womenswear and accessories, and every piece is chosen by its founder. The business needed an online store that could sell the stock and take bookings for styling consultations.

The store
Every piece on the same plain grey.
Website · Clothes, desktop
Two live And After mobile screens laid flat on black: the home page with the rail photo and the Featured Items, and a product page for a red Victoria Beckham dress
Website · Home and a product page, mobile
Website · Shoes, mobile

I built the store on Square Online, with the shop categories, consultation bookings and a newsletter sign-up. There was a lot of photo editing too, so every piece sits on the same grey.

The photographyThe client’s own photographs
Close up on the shoe shelf: pink velvet mules with crystal buckles in front of a pair in striped and checked silk
Photography · And After
02Since launch

And After has opened a shop on Barnes High Street.

The online store now sends customers to the shop as well, so people can browse online and then visit in person.

Client
And After
andafter.co.uk ↗
Online store & photo editing
S Evans Design
sophie-evans.com
Photography
And After
Next project · 01 of 16 All projects →
The KiRO Clinic brand library, a man's bare back with a band of rainbow light down the neck and spine
Social · Templates

The KiRO Clinic

Social media templates and a brand image library for The KiRO Clinic, a chiropractic and rehab clinic in Soho, London.

View the case study →

Working on something similar?

Start a project →