S Evans Design builds brand identities for founders and brand teams in the UK and worldwide: the mark, and the system around it that keeps everything looking like the same company. Made by one designer and delivered with guidelines, so it survives being applied by people who are not designers.
A mark that works at the size of a browser tab and the size of a banner, in full colour and in one, so nothing has to be redrawn or approximated later.
Type, colour and layout treated as a system with rules, so a poster, a deck and a phone screen read as the same company.
Image direction, so the photography and graphics do not undo the rest of it.
Guidelines and a brand pack, which is the difference between a brand that holds and one that drifts within six months.
Identity work is usually quoted alongside a website, because the two agree with each other when they are made at the same time. It can be bought on its own where there is no site to build.
Every project is quoted individually. Tell me the scope and a fixed quote comes back, usually within 48 hours, and nothing starts until the price is agreed. The person you brief is the person doing the work.
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Brand identity and a Squarespace website for an independent legal consultancy.
Brand identity, website and a social launch pack for a new junior netball club.
Brand identity, guidelines and website design for a UK logistics company after a merger.
No. A logo is one asset. A brand identity is the system around it: type, colour, layout, image direction, and the rules that hold it together wherever it gets used. A logo on its own rarely survives contact with a website, a deck and a social feed.
Yes. Not every brand needs starting from scratch. Sometimes the mark is fine and what is missing is everything around it, which is a smaller piece of work than a full rebuild.
Yes. The identity and the files are yours.
Usually three, agreed up front. Anything beyond what was agreed is scoped and priced before it happens.